Start with Why: How Great Leaders Inspire Everyone to Take Action
Why are some people and businesses more creative, powerful, and successful than others? Why do some people garner more support from both clients and staff? Why are there so few people who can consistently replicate their achievement, even among the successful? Despite their differences, individuals like the Wright Brothers, Steve Jobs, and Martin Luther King Jr. all began with a reason. Their innate capacity to begin with why gave them the power to motivate those around them and accomplish extraordinary achievements.
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